2016 Aegon International

Bouchard served up with new agent

Canadian 22-year-old goes for glitz of Las Vegas

Eugenie Bouchard’s day has been ace after she was served up with news of having a new agent.

The 22-year-old eased past Romanian #15 seed Irina-Camelia Begu and into the last 16 courtesy of a convincing 6-3 6-1 victory.

And after destroying the world #27 the charismatic Canadian was informed that she has a new agent.

PRP, a Las Vegas-based firm owned by long-time Andre Agassi associate Perry Rogers has won the signature of Bouchard who has now registered rare back-to-back wins on the WTA Tour.

Bouchard allegedly had a deal in place with Tony Godsick, agent for Swiss superstar Roger Federer and ailing Bulgarian Grigor Dimitrov, but opted to be represented by Rogers at the last minute.

Initially it was Sam Duvall from Lagardère who represented her until she was tempted to move to the mighty IMG agency at the end of 2014, her breakthrough season that included finishing Wimbledon runner-up

Jill Smoller, the agent for legendary American world #1 Serena Williams then handled her affairs on a one-year contract.

Despite the deal ending last December, Smoller continued to represent Bouchard until the spring after her form had alarmingly dipped.

Going from the next big thing and reaching a career-high of world #5, when Bouchard pocketed major sponsors and endorsements, but is now considerably a has-been after experiencing a nightmare 2015 campaign.

At Eastbourne’s Aegon International Bouchard appears buoyant and relaxed, back to her normal self and is brushing aside opponents like she did at SW19 two seasons ago.

Her early exit at the inaugural Mallorca Open allowed her time to relax on the sunny Spanish island and rethink her tactics.

That mini-break has proved to be the perfect tonic for her, and if she continues to play like she has in her first couple of matches then will conquer all before her.

A new era has kicked off at Eastbourne for Bouchard, and a more positive outlook has brought the results she has longed for.


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